Eastern Kentucky University’s online bachelor of science in sport management degree prepares students for rewarding careers in the complex and challenging sports industry. The program provides students with the leadership and management skills needed to successfully combine a love of sports and business insight to propel the industry forward. Graduates are prepared to take on key positions with sports teams and associations or to pursue graduate studies.
Employment of entertainment and sports occupations is projected to grow 13 percent through 2031, faster than the average for all occupations.
— U.S. Bureau of Labor Statistics
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Eastern Kentucky University provides a balanced degree program that integrates sport management principles and proven business practices. EKU’s curriculum blends academic and professional preparation through course topics such as legal issues in sports, sports information, event and facility planning, promotion, media relations, sport finance, marketing, accounting, economics and management.
Choose from two concentrations:
The sport management program culminates with an internship, providing hands-on experience within the industry. EKU sport management students have interned for the following organizations:
Select from a wide range of minors, allowing you to explore interests or make use of prior credits. Suggested minors available online for this program include:
You can also choose from numerous undergraduate certificates in specialty areas that complement and enhance your major as you work toward your degree. Suggested online certificates for Sport Management include:
The sport industry is full of dynamic and interesting career options. Turn your passion into your profession with a 100% online sport management degree from EKU. Learn more about what careers await you in sport!
EKU’s online sport management curriculum prepares students to pursue a variety of rewarding career possibilities by offering an interdisciplinary focus with courses in both sport management and business. Sport management courses include legal issues, sports information, event and facility planning, promotion, media relations and sport finance. Business courses include marketing, management, economics, and accounting.
EKU Online offers veterans and active duty military students an unparalleled online learning experience that provides accessibility, convenience and flexibility.
Special Tuition for Active Duty* Military
Eastern Kentucky University offers reduced tuition expenses to $250 per credit hour for undergraduate and $325 per credit hour for graduate courses to all service members currently serving on active duty.
*Active duty is defined as on federal orders for 180 days or more.
“I’d like to thank the EKU College of Justice & Safety for the opportunity to complete my degree online. It’s very user-friendly, and everyone has bent over backwards to make this happen.”
– 1LT Heath Bergmann, EKU Online Graduate