Image Sport Management Professionals

Sport Management Bachelor’s Degree

EKU’s online sport management degree prepares students for rewarding careers in the complex and challenging sports industry. The program provides students with the leadership and management skills needed to successfully combine a love of sports and business insight to propel the industry forward. Graduates are prepared to take on key positions with sports teams and associations or to pursue graduate studies.


Format: 100% online
Credit Hours: 120 hours
Tuition: $417 per credit hour
                  $250 per credit hour for active duty military
Transfer Credits Accepted: Up to 90 hours*
Career Options: Game day coordinators, athletic administrator, event coordinator, sports marketing, facility operations manager, financial and contract analyst, guest relations manager, corporate partnerships manager  

* A minimum of 30 credit hours must be completed with EKU

Enhance your degree with a minor or certificate
Select from a wide range of minors, allowing you to explore interests or make use of prior credits.

You can also choose from numerous undergraduate certificates in specialty areas that complement and enhance your major as you work toward your degree.

What sets our program apart?
EKU provides a balanced degree program that integrates sport management principles and proven business practices. EKU’s curriculum blends academic and professional preparation through course topics such as legal issues in sports, sports information, event and facility planning, promotion, media relations, sport finance, marketing, accounting, economics and management.

  • Accelerated 8-week terms
  • Courses begin 6 times per year
  • Generous credit transfer policy
  • EKU is a NCAA Division I competitor
  • Reduced tuition for active duty service members
  • No campus visits required
  • Personal advisors stay with you from application to graduation
  • Free online tutoring and career services assistance
  • Study anytime, from anywhere
  • Dynamic, supportive learning environment

Why choose EKU?
EKU is a regionally-accredited, brick-and-mortar university that is ranked among the nation's best colleges and has been educating students for more than a century. EKU has received numerous honors, including being named one of the best online colleges in the nation and one of the most veteran-friendly campuses.