business lady presents to small group


WHAT CAN YOU DO WITH A COMMUNICATION STUDIES DEGREE FROM EKU?

If you enjoy influencing, advocating, or informing others, a communication studies degree may be right for you. Communication studies majors learn how to assess the needs and preferences of their audience and formulate a plan for conveying a message. Students who major in communication studies learn how to plan, organize, and execute projects, programs, and events.

An effective communicator is able to maintain strong relationships with clients, customers, and investors, resolve conflict, sell products and services to the public, and make sure everyone is operating on the same page. Employers increasingly list communication skills as the heart of advancement, promotion, and leadership opportunities.

Communication is the vehicle to success, and a communication studies degree paired with a courses in media studies, journalism, business, psychology, political science, or health sciences prepares students for a range of successful careers including:

  • Business executive
  • Human services professional
  • Public relations specialist
  • Marketing executive
  • Advertising executive
  • Health care manager
  • Sales director
  • Media planner
  • Web content manager

COMMUNICATION CAREERS BY INDUSTRY

BUSINESS

With communication playing such an important role in any business or organization, a communication studies degree is a great way to enter the business world. Regardless of the industry, entry-level communications roles will require you to demonstrate strong written and oral communication and presentation skills, along with knowledge of how a business functions across departments. There is potential for career development into executive, managerial and training roles after gaining some experience.

HUMAN RESOURCES

A key department of any large business, human resources is crucial for developing and maintaining employee ethics, performance, and motivation. HR specialists help keep businesses profitable through a variety of activities such as recruiting new staff, creating a positive work environment, implementing training and professional development programs, administering benefits packages, and ensuring company guidelines and regulations are clearly communicated. Careers in this area will benefit from an aptitude for nurturing relationships and communicating well with many different types of people.

MARKETING, PUBLIC RELATIONS & ADVERTISING

Marketing, public relations and advertising are three more great answers to the question “what can you do with a communication studies degree?” In these related fields, graduates will deliver effective written and oral communication to consumers, colleagues or clients. This could be in the form of press releases, advertising scripts, company presentations and print campaigns, as well as attendance at media events and the ongoing development of professional relationships with clients and the media.

MEDIA

Media jobs with a communication degree are large in number.  Whether you’re interested in becoming involved in magazine and newspaper journalism, online and digital channels, or TV and film production, media careers all require graduates with excellent communication skills, and the ability to curate and disseminate information in engaging and relevant ways. Online news sites, social networks and digital technologies are all areas of the industry continuing to expand, leading to significant increases in job opportunities for those with a combination of communication skills and digital proficiency.


AT-A-GLANCE

  • Accelerated 8-week terms in a flexible 100% online format
  • Courses begin 6 times per year
  • Generous credit transfer policy
  • No campus visits required
  • Respected, non-profit, accredited university
  • Personal advisors stay with you from application to graduation and help you develop a personalized graduation plan
  • Reduced tuition for active duty military members
  • Ranked by U.S. News and World Report among the best universities offering online degrees

WHY CHOOSE EKU?

Eastern Kentucky University is a regionally-accredited, brick-and-mortar institution that is ranked among the nation's best colleges and has been educating students for more than a century. EKU has received numerous honors, including being named one of the best online colleges in the nation and one of the most veteran friendly campuses.


READY TO TAKE THE NEXT STEP?

If you are ready to enroll, create your free account with Eastern Kentucky University and apply for admission. If you have questions, complete the form below and we'll be in touch.